eCommerce Success

The Road to eCommerce Success for Distributors with Powerful Prophet 21 Integration

Distributors and manufacturers in the B2B domain are now dealing with ever-increasing customer expectations. A survey of 700 B2B sellers, including manufacturers and distributors, found that about 84% of B2B decision-makers consider rising digital expectations as their top external threat. Business buyers are increasingly looking for effortless interactions, similar to the B2C experiences they enjoy in their day-to-day lives.

To address these growing expectations, distributors, a key part of the B2B sales landscape for years, are investing more in eCommerce. This seems to be the right strategy too when you consider that Forrester reports that distributors that offer eCommerce could achieve almost $1.8 trillion in online B2B sales by the year 2023.

These days, B2B customers want –

  • Integrated automation
  • Enhanced user experience
  • Seamless omnichannel experience
  • Personalized support
  • Custom content mimicking B2C experience

It is clear that distributors need to tap the power of their backend ERP systems to boost their eCommerce and that the degree of integration will directly affect the kind of experience they can provide their customers. One wrinkle in this strategy is the complexity of the B2B landscape where different categories of companies require diverse solutions because of their varying needs. For instance, Prophet 21 by Epicor is a popular cloud ERP built specifically to meet the demands of the distribution industry. This means that for distributors to achieve success, they need to be able to bring their eCommerce strategy together with their Prophet 21 backbone.

Seamless integration between  a robust eCommerce Platform and Prophet 21 promises many benefits in areas like sales management, value-added services, customer experience, inventory, supply chain, warehouse management, finance, accounting, and business intelligence.

Let’s look deeper at the integration possibilities, challenges, and routes.

Benefits of an integrated Prophet 21 – eCommerce strategy

Today’s supply chain demands a dynamic solution that is fit to scale with the warehouse, a crucial element of the strategy of all distributors. By integrating their eCommerce platform with Prophet 21, distributors can increase sales, reach new customers, shorten sales cycles, and streamline order fulfillment for various products and services.

Some key benefits of the integration include –

  • Integrating data from multiple sources Organizations utilize huge amounts of data related to frameworks, utilizations, and information distribution centers. It’s usually hard to comprehend all the available data from these information sources. Integration can associate various information sources with one another. This allows all the data to be accessible in one place, enabling easy access for improving procedures and giving better client assistance.
  • Improving customer experience Having a consolidated view of data from various information sources allows distributors to get a complete customer perspective. This allows organizations to focus on their clients with the correct messaging at the right time to improve client experience and conversion impact.
  • Enhancing efficiency Through programmed information coordination, all the relevant information from all the sources is available in a single view. The insights available are more robust and can drive more impactful actions.

Improving outcomes with Prophet 21-eCommerce integration

A comprehensive coming together of the eCommerce strategy and Prophet 21 can help distributors in many ways.

  • Organizations can use the eCommerce platform’s product information management function to streamline the publishing and display of rich product content by syncing products, categories, and product information, etc. across the eCommerce platform and Prophet 21.
  • Real-time integration with Prophet 21 can provide support for dynamic pricing that reflects business scenarios that the distributor has around contract or job-specific price lists.
  • Real-time inventory sync, including support for location-specific inventory, gives a more transparent picture of available stocks.
  • Order and reorder processes can be streamlined.
  • End-to-end quote automation becomes possible. This enables customers to request a quote online and the quote can be sent to Prophet 21.
  • Tax and shipping calculation tables are available from Prophet 21 regularly.
  • Credit sales become more efficient by keeping credit transaction data in-sync across systems.
  • The order management module of the eCommerce system can get the flexibility to provide location-specific pickup or delivery and better tracking of fulfilled orders.
  • Contact and customer information can be synchronized.
  • The billing process can be streamlined by synchronizing invoices and customer payment details by integrating the eCommerce account page with Prophet 21.
  • All order updates can be synchronized through the fulfillment process.

Conclusion

For businesses using Prophet 21, robust integration with an able eCommerce platform provides a lot of synergies that can be exploited to great effect. Distributors can benefit from a streamlined data flow and a revived eCommerce site that offers customers ease of use and a powerful functional experience.

In case you’d like to make the most of the capabilities of Prophet 21 to drive your eCommerce strategy forward, ask us how we can help?

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author: Name of Author     Date:Jun 2,2021

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Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

United Hardware to fuel eCommerce growth with Ignitiv and Kibo

Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

Coastal Construction Products Partners With Ignitiv and Kibo to Jumpstart eCommerce Growth

“With this solution, we want to establish and sustain digital leadership in the construction industry." - Tim Lavinder, Director of Digital Strategy at Coastal

CUPERTINO, CALIFORNIA, US, May 28, 2021 /EINPresswire.com/ -- Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are announcing that Coastal Construction Products has selected Ignitiv and Kibo to jumpstart their B2B Commerce growth with Kibo’s Unified Commerce Platform. Coastal’s B2B Commerce solution will combine unified omnichannel B2C-like experiences with streamlined B2B processes. Coastal’s business customers will get personalized product information, rich associated content, real-time inventory updates, customer and job-specific pricing, and the ability to order quickly and in a streamlined manner – all leading to a superior experience.

Coastal will also benefit from a seamless integration between Kibo and Prophet21 ERP software using SimpleApps’ REST API.

Tim Lavinder, Director of Digital Strategy at Coastal, said, “With this solution, we want to establish and sustain digital leadership in the construction industry. Our goal is simple - deliver real and unique value to our customers through a tool that puts their needs first.”

“Coastal’s strategy to create unified ecommerce experiences for their customers is the best way forward in our omnichannel world, continually improving performance and process at across every customer touchpoint. We’re excited to partner with Ignitiv and Coastal as part of their integrated, data-driven approach,” said Brian Wilson, COO, Kibo.

“Great mobile-first design that optimizes the customer journey, a platform that combines Commerce, Order Management and Personalization, and comprehensive integration to ERP are the three levers we are using to build a platform for growth for Coastal Construction Products,” said Rajib Das, CEO of Ignitiv.

Coastal Construction Products is one of the largest independent distributors of caulking and sealants, waterproofing, concrete repair, and fire protection products in the United States. With roots going back 40 years, Coastal Construction Products has worked with its construction industry customers across the Southeast and the Caribbean, assisting them with quality materials and support.

About Ignitiv
Ignitiv is a full service agency that combines strategy, digital marketing, technology and customer analytics expertise to help craft integrated digital experiences that deliver more customers, more revenues and more profitability. Ignitv is the partner of choice for Home Hardware, Canada Post, United Hardware and Bi-Mart.

About Kibo Commerce

Kibo is the only extensible, unified commerce platform that delivers personalized, omnichannel experiences. The platform combines AI-driven personalization from industry leaders Monetate and Certona, omnichannel commerce for B2C and B2B models, enterprise-grade order management, and AI-driven point of sale. Global clients like Office Depot, Taco Bell, and Patagonia rely on Kibo's API-first, microservices-based architecture to support a wide range of commerce strategies, including headless commerce, that meet high growth goals and customer expectations at a manageable cost of ownership.

#ignitiv #leadtheexperienceeconomy #coastalconstruction #ecommerce #kibocommerce #unifiedcommerceplatform #prophet21