Kibo

Leveraging Kibo To Move From Ecommerce To Unified Commerce

We live in a connected world. 90% of consumers switch between different screens to complete tasks. And it’s not just switching devices. Many consumers have started to choose “click and collect” options to research and purchase a thing online and then collect it from the nearest store. Target, for example, was able to drive up its sales by 700% in Q2 2020 using the click and collect strategy.

eCommerce is no longer restricted to shopping online or only through a website or an app. It is about tying together all the touchpoints that a consumer could possibly use and creating a unified experience for them. The need to make the experience consistent and all touchpoints “shoppable” has led to the rise of unified commerce. Unified commerce is about syncing all the touchpoints, sales channels, and backend operations to create a consistent experience for the consumer. With the help of unified commerce functionalities, retailers can also get access to 24/7 live data, offer personalized support, and simplify the checkout process for the consumer. It can improve the point-of-sale (POS) system by simplifying checkouts and payments option and the impact can be profound.

According to an NRF survey, 38% of retailers expect to witness an improvement in average order value and conversions by using a unified commerce platform. Most importantly, unified commerce aims at building a meaningful relationship between the retailer and the consumer by engaging throughout the buyer’s journey.

Let’s look at how eCommerce companies can step towards unified commerce.

How Can Kibo Help eCommerce Companies To Move Towards Unified Commerce?

Kibo

Building an omnichannel presence can be tough. That’s why many eCommerce and retail companies rely on the power of Kibo to build that seamless experience. Kibo enables retailers and branded manufacturers to build unified consumer experiences at a low total cost of ownership and with fast time-to-market. Kibo’s capabilities have beenwell-recognized within the industry. In fact, Gartner positioned it in the leader quadrant for the third consecutive year for its personalization engine. The unified commerce experience provided by Kibo has been so effective that Kibo’s retail and eCommerce clients reported an 81% increase in revenue during holidays. They were able to generate a year-on-year increase in revenue from $261 million in 2019 to $473 million in 2020.

So, what capabilities of Kibo can eCommerce and retail companies leverage to move towards unified commerce?

Let’s find out!

1. API-first architecture

Unlike many other platforms, Kibo follows the API-first methodology. This makes it easier to build and interface with custom applications. Flawless integration with mission-critical systems such as the retailer’s CRM, CMS, and ERP becomes possible. Retailers can be assured of scalability and performance with no compromises in security. Retailers can achieve their goals and also improve customer experience across various channels. Retailers also do not have to worry about continuity in customer experience getting disrupted while updating the platform. Kibo ensures that there is no break in the customer experience while customizing or updating the platform. It enables retailers to innovate without impacting business as usual.

2. Microservices capabilities

Kibo is based on a microservices architecture. So, retailers are not tied to using all the components to build their unified commerce platform. They can choose only those that meet their specific business requirements. The best part about Kibo’s microservices is that it can be deployed on public, private, and hybrid cloud environments. Considering that it is decoupled, it offers a lot of flexibility to developers too. Developers can choose and implement those components that they need at the time. The platform can be customized the way the retailer wants. All products built using Kibo’s unified commerce platform share the same set of microservices. So, whether it is B2C eCommerce or B2B eCommerce, microservices empowers developers to shape the shopping experience in their unique way.

3. Capabilities to build an omnichannel presence

Developers can leverage the wider apps and powerful integrations provided by Kibo to enhance the capabilities of their eCommerce offering. Kibo offers applications such as import-export that allows retailers to transfer catalogs, orders, fulfillment account details, etc. to and from the Kibo tenant. It also provides retailers with access to free or paid applications in an active marketplace, such as fraud detection service, email marketing systems, etc. that can be integrated to strengthen their omnichannel capabilities.

Conclusion
The pandemic and the recent holiday shopping trends have shown that having a digital presence is as important as owning a brick-and-mortar shop. It is also equally crucial to offer flexibility to the consumers to allow them to shop as they prefer. In an age of digital customer journeys, unified commerce seems set to be the future for retailers and eCommerce companies. Companies need to choose an end-to-end platform like Kibo to create or improve the omnichannel experience they provide to shoppers to improve outcomes.

Ignitiv is a preferred service and technology partner of Kibo with a deep focus on Customer Experience solutions. We combine our expertise and Kibo’s power to help retailers and eCommerce companies build a unified commerce strategy and a winning experience for their consumers.

For more information on Ignitiv and Kibo’s solutions, please visit Kibo

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author: Name of Author     Date:Jun 2,2021

News Title Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

United Hardware to fuel eCommerce growth with Ignitiv and Kibo

Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

Coastal Construction Products Partners With Ignitiv and Kibo to Jumpstart eCommerce Growth

“With this solution, we want to establish and sustain digital leadership in the construction industry." - Tim Lavinder, Director of Digital Strategy at Coastal

CUPERTINO, CALIFORNIA, US, May 28, 2021 /EINPresswire.com/ -- Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are announcing that Coastal Construction Products has selected Ignitiv and Kibo to jumpstart their B2B Commerce growth with Kibo’s Unified Commerce Platform. Coastal’s B2B Commerce solution will combine unified omnichannel B2C-like experiences with streamlined B2B processes. Coastal’s business customers will get personalized product information, rich associated content, real-time inventory updates, customer and job-specific pricing, and the ability to order quickly and in a streamlined manner – all leading to a superior experience.

Coastal will also benefit from a seamless integration between Kibo and Prophet21 ERP software using SimpleApps’ REST API.

Tim Lavinder, Director of Digital Strategy at Coastal, said, “With this solution, we want to establish and sustain digital leadership in the construction industry. Our goal is simple - deliver real and unique value to our customers through a tool that puts their needs first.”

“Coastal’s strategy to create unified ecommerce experiences for their customers is the best way forward in our omnichannel world, continually improving performance and process at across every customer touchpoint. We’re excited to partner with Ignitiv and Coastal as part of their integrated, data-driven approach,” said Brian Wilson, COO, Kibo.

“Great mobile-first design that optimizes the customer journey, a platform that combines Commerce, Order Management and Personalization, and comprehensive integration to ERP are the three levers we are using to build a platform for growth for Coastal Construction Products,” said Rajib Das, CEO of Ignitiv.

Coastal Construction Products is one of the largest independent distributors of caulking and sealants, waterproofing, concrete repair, and fire protection products in the United States. With roots going back 40 years, Coastal Construction Products has worked with its construction industry customers across the Southeast and the Caribbean, assisting them with quality materials and support.

About Ignitiv
Ignitiv is a full service agency that combines strategy, digital marketing, technology and customer analytics expertise to help craft integrated digital experiences that deliver more customers, more revenues and more profitability. Ignitv is the partner of choice for Home Hardware, Canada Post, United Hardware and Bi-Mart.

About Kibo Commerce

Kibo is the only extensible, unified commerce platform that delivers personalized, omnichannel experiences. The platform combines AI-driven personalization from industry leaders Monetate and Certona, omnichannel commerce for B2C and B2B models, enterprise-grade order management, and AI-driven point of sale. Global clients like Office Depot, Taco Bell, and Patagonia rely on Kibo's API-first, microservices-based architecture to support a wide range of commerce strategies, including headless commerce, that meet high growth goals and customer expectations at a manageable cost of ownership.

#ignitiv #leadtheexperienceeconomy #coastalconstruction #ecommerce #kibocommerce #unifiedcommerceplatform #prophet21