BOPIS Experience

How to Offer Top-notch BOPIS Experience with Headless Commerce?

Best BOPIS Experience with Headless Commerce

There is an increasing popularity of the BOPIS retail strategy – especially in the post-pandemic world. BOPIS provides the best of both worlds – pickup and online shopping services, making the shopping experience more convenient.

What Is BOPIS?

BOPIS (buy online, pickup in store), also known as “Click and Collect” is an online shopping option that allows customers to buy items from an online store and collect the items from the store’s local outlet or a centralized location.

As the name suggests, buy online pickup in store (BOPIS) enables customers to shop from the comfort of their homes and pick up the items when they are ready at the store. Browsing and buying online is certainly convenient compared to in-store shopping. The crowded aisles and long queues at checkout points can lead to customer dissatisfaction. BOPIS can ensure seamless funneling between in-person and online shopping channels.

BOPIS Statistics and Trends

  • In 2019, over 83% of US shoppers bought products online and picked them from the counter. And over 63% of the shoppers wanted to try the BOPIS service option.
  • In a 2021 survey, 35.4% of consumers cited COVID-19 concerns as the primary reason to use BOPIS.
  • The global market of buy online pick up in store (BOPIS) is expected to reach US $703.18 billion by 2027.

How BOPIS works?

  • The customer places an online order through your website or mobile app.
  • The customer then gets the option to select the location and time of the self-pick at the time of checkout.
  • Next, the customer completes the order by making an online payment.
  • Then, the ordered item is sent to the pickup location by the retailer.
  • The associates complete the order and make it “ready to pick.”
  • A notification is sent to the customer to collect the order.
  • The order is picked up conveniently by the customer from the pick-up centre.

Benefits of BOPIS – Why Is It Getting Popular?

BOPIS is getting popular among consumers due to its quick, same-day delivery option that allows consumers to pick up their orders within a few hours without any delivery charges or delays.

Here are some key advantages of BOPIS for consumers and retailers:

  • No Long Checkouts: A 2020 Google survey revealed that 70% of consumers planned to take necessary steps to avoid crowds at stores during the shopping season. With BOPIS, consumers don’t need to wait for long checkout lines, especially during peak shopping seasons.
  • No Shipping Costs: Many shoppers abandon the cart due to high shipping costs. With BOPIS, customers can save the cost of shipping and still enjoy the benefits of an easy online ordering process. Retailers also save on the costs of individual product packaging and home delivery.
  • Fast Service: Buying items online and picking them up an hour later is faster for shoppers who need them urgently. Online ordering with an in-store pickup facility is a way to offer instant gratification to customers.
  • Security: When the consumer collects their order rather than having the products dropped off at home, it lends a better sense of security. BOPIS enables keeping the package safe until it is picked up by the rightful owner.
  • Easy returns: In BOPIS, the consumers can touch, see and evaluate the product and return it immediately for incorrect or damaged item. This saves the time of return and replacement for both consumers and retailers.
  • Social Distancing: Even in the post-pandemic world, people are inclined towards avoiding crowds. BOPIS helps accommodate that by minimizing in-person interactions while still providing convenience.
  • Better brand awareness: Physically visiting a store provides customers with insight into all the products of a brand. This makes them more familiar with the brand’s complete product line.
  • Opportunity for cross-selling and up-selling: BOPIS also offer sellers the opportunity to up-sell and cross-promote their products based on the orders of their customers.

BOPIS implementation challenge with traditional Commerce

Implementing a BOPIS solution may not always be possible with traditional or legacy e-commerce platforms. A key challenge to BOPIS adoption is investing in technology that not only allows the process but also allows for different checkout options based on the needs and preference of the consumers.

The problem with traditional eCommerce platform is that they are more than a decade old and were primarily created for desktop computers, causing many enterprises to struggle with the implementation of BOPIS. In the traditional eCommerce platform, the main problems are:

  • Restrictions in checkout capabilities.
  • Limited delivery options.
  • Making changes in the backend (which has a tightly integrated backend and frontend) can cause security vulnerabilities.
  • Time-consuming and expensive to customize the checkout process according to BOPIS.

As a result, leading brands are moving towards headless architecture to power their eCommerce platforms.

How Headless Commerce Helps in Implementing BOPIS Successfully?

A headless commerce platform is a unique architecture that decouples the frontend experience layer and backend functionality. It shines when it comes to the required IT infrastructure for BOPIS.

Agile pick-up and delivery options

When the frontend (customer-facing) experience is decoupled from the backend (eCommerce operations) structure, retailers can leverage the power of APIs to create customized workflows for pickup, delivery, order management, and checkout methods, thus offering a variety of pickup and delivery options.

Seamless third-party integrations

It works on API surfaces and enables retailers to design commerce experiences, create business workflows, and integrate third-party platforms seamlessly. For example, the order workflow can be customized, and its commerce data can be integrated with other internal platforms such as payment, marketing, warehouse management system, etc.

Quick checkout and pick up

With a headless solution, BOPIS implementation can do wonders for your business. For example, you can integrate a map in your shopping application where customers can choose the nearest store by entering the zip code. They can shop online, choose the BOPIS option at checkout, and pick up the order quickly.

A/B Testing and better conversion

The benefits of headless commerce do not end here. It also facilitates modern user experiences like multi-page layout options with A/B testing capabilities to help the retailers understand what works better for their customers.  Plus, it also offers a cross-device shopping experience, increased conversions with personalized processes.

The Way Forward with BOPIS

Are you an offline retailer who haven’t tapped into the BOPIS opportunity yet? Embracing BOPIS can provide your customers with a more convenient experience and, ultimately, increased sale. While getting started is not complicated, it is crucial to adopt a modern unified commerce solution that can help you leverage the power of BOPIS and enable an excellent physical and digital experience.

Get in touch with us to enable BOPIS with headless commerce.

author: Name of Author     Date:Jun 2,2021

News Title Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

Coastal Construction Products Partners With Ignitiv and Kibo to Jumpstart eCommerce Growth

“With this solution, we want to establish and sustain digital leadership in the construction industry." - Tim Lavinder, Director of Digital Strategy at Coastal

CUPERTINO, CALIFORNIA, US, May 28, 2021 /EINPresswire.com/ -- Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are announcing that Coastal Construction Products has selected Ignitiv and Kibo to jumpstart their B2B Commerce growth with Kibo’s Unified Commerce Platform. Coastal’s B2B Commerce solution will combine unified omnichannel B2C-like experiences with streamlined B2B processes. Coastal’s business customers will get personalized product information, rich associated content, real-time inventory updates, customer and job-specific pricing, and the ability to order quickly and in a streamlined manner – all leading to a superior experience.

Coastal will also benefit from a seamless integration between Kibo and Prophet21 ERP software using SimpleApps’ REST API.

Tim Lavinder, Director of Digital Strategy at Coastal, said, “With this solution, we want to establish and sustain digital leadership in the construction industry. Our goal is simple - deliver real and unique value to our customers through a tool that puts their needs first.”

“Coastal’s strategy to create unified ecommerce experiences for their customers is the best way forward in our omnichannel world, continually improving performance and process at across every customer touchpoint. We’re excited to partner with Ignitiv and Coastal as part of their integrated, data-driven approach,” said Brian Wilson, COO, Kibo.

“Great mobile-first design that optimizes the customer journey, a platform that combines Commerce, Order Management and Personalization, and comprehensive integration to ERP are the three levers we are using to build a platform for growth for Coastal Construction Products,” said Rajib Das, CEO of Ignitiv.

Coastal Construction Products is one of the largest independent distributors of caulking and sealants, waterproofing, concrete repair, and fire protection products in the United States. With roots going back 40 years, Coastal Construction Products has worked with its construction industry customers across the Southeast and the Caribbean, assisting them with quality materials and support.

About Ignitiv
Ignitiv is a full service agency that combines strategy, digital marketing, technology and customer analytics expertise to help craft integrated digital experiences that deliver more customers, more revenues and more profitability. Ignitv is the partner of choice for Home Hardware, Canada Post, United Hardware and Bi-Mart.

About Kibo Commerce

Kibo is the only extensible, unified commerce platform that delivers personalized, omnichannel experiences. The platform combines AI-driven personalization from industry leaders Monetate and Certona, omnichannel commerce for B2C and B2B models, enterprise-grade order management, and AI-driven point of sale. Global clients like Office Depot, Taco Bell, and Patagonia rely on Kibo's API-first, microservices-based architecture to support a wide range of commerce strategies, including headless commerce, that meet high growth goals and customer expectations at a manageable cost of ownership.

#ignitiv #leadtheexperienceeconomy #coastalconstruction #ecommerce #kibocommerce #unifiedcommerceplatform #prophet21

online shopping

Bi-Mart accelerate to omni-channel growth with Ignitiv and Kibo

CUPERTINO, CALIFORNIA, US, March 1, 2022 /EINPresswire.com/ -- Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are pleased to announce the successful implementation of “buy online, pick up in store” (BOPIS) at Bi-Mart.

Across its full brick-and-mortar presence, Bi-Mart can now sell its product assortment online, allowing member customers to pick up orders from either Bi-Mart or Cascade Farm and Outdoor stores. Customers may also place orders at CascadeFarmAndOutdoor.com and pick up from any Bi-Mart store they choose, adding value and convenience to their shopping experience.

Click here to Read More

#Bi-Mart #Bi-Martaccelerate #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

 

United Hardware to fuel eCommerce growth with Ignitiv and Kibo

Ignitiv, a leading eCommerce agency is proud to announce the addition of a new customer, United Hardware. Ignitiv will deliver to United Hardware, a state-of-the-art eCommerce solution powered by Kibo Commerce’s Unified Commerce platform. United Hardware aims to use eCommerce as a driver for, both, business growth and enhancement of customer experience. Once live in Q3 2021, the site will allow customers to get rich product information, check for availability in nearby stores and buy online to pick up in stores. Store managers will also get the flexibility to communicate their offers and promotions.

Doug Audette, CEO of United Hardware, said, “Building a modern personalized eCommerce site is a strategic push to enable our dealer stores to present a better omni-channel experience for our customers”.

Rajib Das, CEO of Ignitiv, added, “With our home improvement industry eCommerce solution built on Kibo, we are delivering, within budget and time the solution that enables United Hardware to execute on growth and customer experience”.

United Hardware Distributing Co. is a dealer-owned corporation based in Plymouth, Minnesota which provides distribution services for about 610 member-owned stores operating under the Hardware Hank trade name.

#unitedhardware #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

online shopping

Bi-Mart accelerate to omni-channel growth with Ignitiv and Kibo

CUPERTINO, CALIFORNIA, US, March 1, 2022 /EINPresswire.com/ -- Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are pleased to announce the successful implementation of “buy online, pick up in store” (BOPIS) at Bi-Mart.

Across its full brick-and-mortar presence, Bi-Mart can now sell its product assortment online, allowing member customers to pick up orders from either Bi-Mart or Cascade Farm and Outdoor stores. Customers may also place orders at CascadeFarmAndOutdoor.com and pick up from any Bi-Mart store they choose, adding value and convenience to their shopping experience.

Click here to Read More

#Bi-Mart #Bi-Martaccelerate #ecommerce #leadtheexperienceeconomy #ignitiv #kibocommerce

b2b Kibo Partner

 

The Kibo solution will help Fortis Life Sciences maintain the customer orientation and agility it values while building scale and capacity for future customers.

CUPERTINO, CA, US, September 26, 2022 - Ignitiv, a leading eCommerce agency, and Kibo, the leader in unified commerce, are pleased to announce the successful implementation of Fortis Life Sciences’ commerce solution.

Fortis Life Sciences offers customers in the research, diagnostics, and therapeutics markets world-class reagents, tools, and materials, globally.

Fortis' business strategy is to provide its customers with the best-in-class experience and quality products. A dedicated effort to realize this core vision required Fortis to identify and implement the best commerce solution available to enable their customers a real-time search and find product discovery.

The goal was to streamline the customer's buying process by allowing purchase ordering handling and easy customer registration, seamlessly integrating into their current enterprise systems.

"With our new Kibo Commerce solution, implemented with Ignitiv's partnership, we have been able to rapidly deliver a customer-friendly ecommerce experience in support of our company's mission and vision.", said Andy Wolf, Chief Technology Officer, Fortis Life Sciences. "I thank Ignitiv and Kibo for helping us implement this scalable solution quickly."

"We greatly enjoyed working with Ignitiv to implement our modern, unified eCommerce solution at Fortis Life Sciences," said Ava Aprin, Head of Global Partnerships, Kibo. "The Kibo solution will help Fortis Life Sciences maintain the customer orientation and agility it values while building scale and capacity for future customers."

Rajib Das, CEO, Ignitiv, also said, "With this solution, Fortis now provides its customers with a frictionless buying experience and exceptional service and support across channels. We are delighted to partner with Kibo and Fortis Life Sciences to implement a state-of-the-art solution that brings significant value."

About Fortis Life Sciences

Fortis Life Sciences is a strategic platform company founded in 2020, with the mission of offering world-class products coupled with best-in-class customer experience. Over the course of the two years, the company has built a portfolio of high-quality products and brands serving attractive end markets including diagnostic, therapeutic and research discovery. Fortislife.com.

About Kibo Commerce

Kibo is the only extensible, unified commerce platform that delivers personalized, omnichannel experiences. The platform combines AI-driven personalization from industry leaders Monetate and Certona, omnichannel commerce for B2C and B2B models, enterprise-grade order management, and AI-driven point of sale. Global clients like Office Depot, Taco Bell, and Patagonia rely on Kibo's API-first, microservices-based architecture to support a wide range of commerce strategies, including headless commerce, that meet high growth goals and customer expectations at a manageable cost of ownership.

About Ignitiv

Ignitiv is a full-service agency that combines strategy, digital marketing, technology and customer analytics expertise to help craft integrated digital experiences that deliver more customers, more revenues and more profitability. Ignitiv is the partner of choice for Home Hardware, Canada Post, United Hardware, Fortis Life Sciences, and Bi-Mart.

#ignitiv #leadtheexperienceeconomy #fortislifesciences #fortisforyou #B2B #ecommerce #kibocommerce #unifiedcommerceplatform