Digital Roadmap for
Home Improvement Retail
About this paper
For the home improvement industry, the post Covid world will be characterized by deep and transformative embrace of digital. This whitepaper intends to be a guide for eCommerce leaders in the home improvement industry as they look to define their digital roadmap. Our experience with and learnings from home improvement industry leaders we are working with to deliver state of the art, cloud-based and successful eCommerce solutions forms the basis of this report.
This whitepaper talks about:
- The changing industry in the context of Covid
- A walk-through with data and illustrations showcasing digital building blocks and Customer Journey and segmentation for the Home Improvement Industry
- A special section on serving the Professional segment
- Essentials for successful implementation of Omni-Channel features like BOPIS etc. through digital interventions
Ignitiv is an agency focused on digital transformation of customer experience. We combine strategy, digital marketing, technology, and customer analytics expertise to help craft integrated digital experiences that deliver more customers, more revenues, and more profitability.